Search Engine Optimization Strategies Improving Link Popularity
Search Engine Optimization Strategies Improving Link Popularity. Link popularity and page rank Increasing link popularity Search Engine Optimization Strategies There is one thing that everyone generally acknowledges to be true and that is, page ranking and link popularity are important to a web master who wishes to increase traffic to a site. The particulars of this very general statement are taken for granted and are supposed to be obvious, when in fact, they shouldn’t be and they’re not. — Link popularity and page rank Link popularity is different from page rank. Link popularity is the measure of the quantity and quality of links to a site. Page rank, on the other hand, is the position of a site’s page in the results of a specific keyword-based search engine query. Link popularity and page rank are related but they are not the same. Search engines have algorithms for keywords searches that would determine how high up in the results a web site is, an...