No Frills Search Engine Optimization Techniques
No Frills Search Engine Optimization Techniques. SEO Practitioners of the esoteric science and art of search engine optimization will often make it all sound like a combination of rocket science and brain surgery. But, the fact is that principles of search engine optimization, also referred to as SEO for short, are quite simple. The basic idea is to get search engines to understand your site and to like it. This will lead to your site ranking high in the result pages that search engines dish out in response to a query. Here is the basic low down on what this is all about. There are primarily two categories of techniques involved in search engine optimization. The first is called on-page SEO and deals with stuff that you do on your own site to make it rank well. The second is called off-page SEO which deals with stuff that other sites do related to your site. Let us look at the basic search engine optimization methodology involved in both these categories. On-page SEO used to be al